Press Release

For a limited period, La Brioche will offer a menu fully dedicated to French Toast. The secret to perfect French Toast is the bread. At La Brioche our French Toast is made with buttery Brioche baked fresh every day using a traditional Normandy recipe. We pride ourselves using the finest flour and butter from France, making every bite light, fluffy and unforgettable. La Brioche is an offspring of the rapidly progressive parent company, Al Ahlia General Trading which was conceived and established in 1979 by a group of prominent UAE Nationals.

La Brioche first opened in Khalidiya, Abu Dhabi in 1984. Today, La Brioche operates in 27 locations across Abu Dhabi, Al Ain & Dubai. Long awaited expanding into the West Region is taking place with two outlets opening in Madinat Zayed (Al Dhafra) and Al Dhannah Mall, Ruwais Q4 2023. A third addition will follow in Sharjah Al Jada.